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31 Bakal Menjelma Lagi

Wednesday, August 27th, 2008


By : Fairus Abdullah (Inflight Services)
 

As we’re approaching the month of August, the heat of Merdeka Day celebration is starting to feel. This coming 31st August we’re going to celebrate Merdeka Day once again. I believe, this special date is one of the most awaited moments for the Malaysian and as usual it will be celebrated with most unique ways for a month trough out the country. This is the month where you are able to see ‘Jalur Gemilang’ is everywhere. 

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   Posted in Sneak Peek | No Comments »

Written at 09:36am. Tagged under Sneak Peek

MAS Investor Day 2008

Friday, August 22nd, 2008


By : Aizzura Rahim (Investor Relations)

We had an Investor Day on 26th of June, the fifth one we’ve had over the past two and a half years. As always, response was encouraging, and because we want our investors and analysts to have the maximum opportunity to engage with our management, we had to put a cap to the number of participants, and unfortunately had to turn down many requests (sorry, guys!). The Investor Day is one of the major events in our Investor Relations calendar, and the IR team scrambled into overdrive to make it happen.

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Written at 11:21am. Tagged under PSST

Hot Meal Box - Trying to Hit the Right Spot!

Wednesday, August 20th, 2008


By : Azman Ahmad (Inflight Services)

Back in August 2007, the team and I were tasked to come up with a concept of serving meals in a box to reduce aircraft turnaround time and making our current services more personalized and efficient.   At that time, I believe everyone totally understood the real meaning of the famous idiom of burning the midnight oil.  Imagine, it was not just to manage the perception that MAS is cutting cost but also changing the idea of a complete meal for Malaysians from a normal hot meal to cold entrée such as salads, rojak and sandwiches.

In addition, the box in which the meals are to be presented must be appealing too that our customers would want to take the box down to be further extended as a token.

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   Posted in Corporate Speak | 4 Comments »

Written at 10:24am. Tagged under Corporate Speak

Discipline of Action

Tuesday, August 19th, 2008


By : Muzzaffar Othman (Strategic Procurement)

If Nike has “Just Do It” and Adidas has “Impossible is Nothing” then MAS has “Discipline of Action” (DoA). My personal interpretation is “Discipline of Doing the Impossible”. I can see t-shirts being sold with these wordings already.

Coming back to DoA, when I was asked to facilitate a pilot oneMH DoA workshop series in early July, I jumped to the opportunity. I thought it would be quite fun to do something different for a change. It was noted that the main objective of this workshop is to provide quick fixes in our service delivery to our passengers (‘guest’ from this point forward) at all touch points. It is that simple….or so I thought.

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   Posted in Sneak Peek | 2 Comments »

Written at 08:13am. Tagged under Sneak Peek

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